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Getting traction on campus is hard, but we have the secret...

The Definitive Guide on Building an Ambassador Program

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Campus Ambassador programs are on the rise, being used by companies from Uber to SONY, with students majoring in everything from Marketing to Computer Science. Campus Ambassadors are difficult to set up, manage, and can range from basic (handing out swag and fliers) to high touch (giving presentations to clubs or classrooms) programs. This guide will break down exactly how to build your program and how the major Ambassador Programs work. It also includes:

  • Which companies have major programs and how do they do it?
  • How many and which universities are the best to have an ambassador presence?
  • How to incentivize and manage small to large ambassador programs and much more!


Jackie Hallion, Manager of Campus Recruitment at CDM Smith

"Looksharp Recruiter has given so much time back to my team, it’s unbelievable. It feels like we’ve gained an infinite number of hours."

Over 30,000 employers use Looksharp to hire their next generation of talent, including: